KW Cares is a 501(c)(3) public charity created to support Keller Williams associates and their families with hardship as a result of a sudden emergency. Hardship is defined as a difficult circumstance that a person or family cannot handle without outside help. The charity is the heart of Keller Williams culture in action – finding and serving the higher purpose of business through charitable giving in the market centers and communities where Keller Williams associates live and work.At Keller Williams Realty, we place such an importance on this that we have designed a culture that fosters this. This approach guides us every day in how we conduct our business.

Mo Anderson defines the culture of Keller Williams Realty as “living the mission, vision, values, beliefs, and perspectives" of Keller Williams Realty. Our beliefs are the rules we live by and they dictate how we work together and will treat each other.